How to Keep Dental Patients Coming Back
Dental practices can often begin prioritizing new patients over current patients while looking for potential growth opportunities. Of course, it’s easy to see how new patients can in some ways be directly attributed to a practice growing.
But without making an effort to continue strengthening existing relationships the potential for losing new patients eventually increases as they become regulars at the clinic.
Unfortunately, this way of giving priority to new patients can damage practice growth by straining the relationship with those who matter the most: those who have been coming back for years.
Fortunately, though, it requires less effort to continue strengthening relationships that have already been formed, rather than securing new long-lasting relationships.